Too Pale For Beauty?

14 Jul 2014



It will come as no shock at all to know that I love all things beauty and there's nothing I love more to spend a Saturday scouring the beauty counters in Boots and Superdrug to see what's on offer and what;s new on the shelves of each brand. However, I'm easily put off a brand- ever by the quality but the shade range on offer.
Taking for example Bourjois (sorry for naming and shaming); the blogging world is full of amazing reviews on their healthy mix serum saying it's great for those with dry skin. I think Great! Just the thing I need my foundation to do and that's hydrate! I can't buy it though. Why? Because it seems I am too pale. There's not much more that could discourage me from a range but their colour selection. Of course I understand that they tailor their foundations etc to their average and majority customers. I understand this from doing Product Design at High School that while they try to be as inclusive as possible, they do have to stereotype and I understand they can't cater for everyone's needs and wants and that they see it as a waste of money as the population of those lighter or even darker than their shade selection isn't as grand as those who fit into the colour choices on offer. Bourjois and other brands make so much money and so what I don't understand is why they can't bring out any other shade.
Yes, they're brands sch as Nicola Robert's Dainty Doll make up which is tailored to those more fair skinned than average and I have a few products from their myself. However, it is not a readily available brand where you can just "browse" their selection or swatch the products with it only being available online. Also the fact that there is only a few brands that do such pale shades means that you may not find a perfect formula for yourself. Why do those of us who are paler have to deal with this inconvenience? Also why I know a lot of more expensive brands do a wider selection of colours I don't feel I should have to pay extra to be pale and I should be able to easily walk into the drug store and be able to be even spoiled for choice at the selection of pale products. The same can be said to those who suggest to buy a white foundation to mix but that makes everything more expensive and just another inconvenience.
Some of the fairer skinned girls are OK with wearing fake tan so they can wear their choice of foundation with ease but I don't want to have to change my skin for a foundation shade and feel I have to fit in with the standard shade range. It's almost as if it's our own fault for the colour of our skin and we got to choose this because we thought the inconvenience would be some sort of fun challenge. It's far from our control so why is it that I have to feel almost punished for this? 
So many people I see complain that the shade ranges aren't wide enough with them not offering enough choice for the pale community  and I know they'll be a similar argument for those who have the same problem but on the other side of the scale when they can't find a foundation too dark. The amount f complaints I see, why don't more high street brands start to do something about this?
You hopefully will be able to tell that this is something I feel very strongly about as a very fair skinned person myself and I know there are many who are paler than myself. I think it's time brands start to recognize this problem and start to change this.

I'm sorry this is a very "ranty" post but I feel it needs to be said. What I'm about to say may contradict what I've said but I thought in my next post I will include some make up options for those who are paler and include some brands that are great for paler skin from the high street. I don't just want to rant and not do anything about it so I'm going to try to at least try and help if you have pale problems like me!
I'd love to hear your thoughts on your topic and whether you agree or disagree with anything I've said, feel free to let me know!
Hope you're doing great,
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4 comments:

  1. I don't have particularly fair skin myself, but it does annoy me when the shade selection is crap. And Bourjois is definitely one of those brands that you wish had a better shade selection. They really need to offer a better shade selection for both fair and dark skin tones!

    Yet Another Makeup Blog.

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  2. I don't have fair skin but I know the difficulty with shades, its so annoying!

    xxx | daisydaisyxxo

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  3. I totally understand where your coming from! Having pale skin can really narrow down which products or brands you can realistically put on your face and look natural. It surprises me to that more companies don't offer a range of paler colours.... its not like there isn't a demand for it (now I've gotten all ranty too)!
    This is a great post and an important issue (at least to me) in the world of beauty *pale girls unite*
    Alannah // Kissing Winter

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  4. I understand youu totally!!
    Keep in touch xoxo

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